S'well
Drink Water, Dammit!
Water. We can't live without it but it has an image problem — It's boring. We've spent decades trying to make it exciting. We've changed the vernacular. H20? How about H2-NO.
Changing the flavor only does so much. Add some personality to your water bottle. Change your hydration accessory, change your life.
Launched during Pride Month, S'well wants people to celebrate themselves and the LGBTQ community with a special Pride month bottle.
Art Director: Kat Ashenden
Copywriter: Joshua Childers
Photographer: Megan Chang
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